DabbaDrop — Brand, Voice & Growth Creative
Client: DabbaDrop | Agency: Uprising People
As my mini-agency Uprising People’s first small-business client, I helped launch DabbaDrop.co.uk, London’s first plastic-free, emissions-free curry subscription service, and have continued to support their rapid growth ever since.
Initially brought in to define a distinctive brand tone of voice, I went on to lead creative direction and manage delivery across branding, website build, email marketing, and social campaigns — contracting designers and developers as needed.
Working closely with founders Anshu and Renee, I helped scale the business from launch to thousands of subscribers, guiding creative and logistical strategy as they expanded across London and diversified their menu offering.
A genuine creative partnership — and one I’m proud of for its innovation, integrity, and environmental impact.