Ocado

I was hired by Stink Studios to write the copy and create hundreds of individual scenes for a set of three online videos that Ocado is using internally to summarise key brand stories for shareholders and staff (as they’re internal I unfortunately can’t share them here).

The videos tell the stories of 1) Ocado’s history – TL;DR: 3 men and a van become a world-leading tech innovator – 2) The Ocado proposition, and 3) How Ocado works.

As per the current brand visual style, we used full-colour images of Ocado products edited into cute black and white animations in delightfully surprising ways to tell the stories. Another super-fun project to work on.