The Biryani Centre

I was approached by Radhika and Thiru of The Biryani Centre in 2021 to help them launch their brand with some proper thinking behind their brand positioning and design.

Their home delivery service had been very popular with local families during the pandemic and demand was growing.

I produced a branding design, strategy and messaging package for them, including a new logo and key messaging that embodied all the fun Tamil Nadu vibes and ‘cooking that feels like home’ that their fans were loving. They continue to grow, keeping time-poor families in West London fed and happy.